PAID SEARCH MANAGEMENT SOLUTIONS
Analysis | Strategy | Execution
PAID SEARCH ACCOUNT AUDIT
Is your AdWords account as effective as it could be?
If you have a Google and/or Bing paid search marketing campaign built but you are not sure it is built for optimal performance related to your goals, we can perform an account audit.
During your account audit, we will:
Review your goals
Review the overall structure of your account setup
Look at keywords
Inspect ad groups
Review ad copy and landing page experience
Build an action plan
PAID SEARCH STRATEGY
Are you flying blind without a strategy?
It's easy to jump right into AdWords and build your account by inserting keywords, writing some ads and linking to your site. Strategy is often mistaken for tactics,
Define messaging for your business and target persona
PAID SEARCH SETUP AND EXECUTION
Need help launching your paid search campaign?
Paid search is often a very effective marketing tactic. You have the opportunity to reach your future customers at the exact moment they are looking for your services and products. We will fully build out your paid search console for you to manage in-house.
Keyword list building and account structure
Ad groups based on call-to-action
Set up campaign settings
Ad creation (copywriting)
Landing page creation or review as needed